Earlier this week, UPS released its 2008 sustainability report and announced an aggressive CO2 reduction plan that will cut the carbon emissions of its airlines by an additional 20% by 2020, resulting in a cumulative reduction of 42% since 1990. This new carbon emission reduction target is particularly significant to UPS because jet planes are responsible for 53% of the company’s carbon output.
I’m starting to notice a little shift in the tide. For awhile now, it has been relatively easy to find information about the importance of adopting sustainability initiatives. For instance, we all know that you can find blog post after blog post (including many here) urging you to start moving your company toward climate mitigation strategies and even broader CSR goals. But, now, something somewhat different is starting to emerge. More and more, I’m seeing articles that go a step beyond “why” companies should be sustainable. I’m noticing that people are beginning to talk more about how companies can start implementing sustainability initiatives, as well.
Late last month, UPS released its sixth annual Corporate Sustainability Report.
