If gas prices continue to climb, will you consider making significant changes to your driving habits? Will you consider buying a different car, or maybe even abandoning auto ownership all together?
Interesting new research from Oliver Wyman and the ESB Business School Reutlingen in Germany reveals that for many urban dwellers in Western Europe and Asia, the answer to all of those questions is a resounding “yes.”
The “Future of Mobility” found that, if fuel prices rose significantly by 2030, more than three-fourths (77 percent) of the 3,000 people polled would change their mobility behavior by:
- switching to a smaller car,
- switching to an electric car, or
- abandoning car ownership entirely and replacing it with a mixture of transport modes.
Survey respondents in Shanghai (91percent) and France (82percent) were particularly open to changing their mobility patterns. High-income respondents (71percent) were the least likely demographic segment to consider a switch.
The survey also asked respondents to predict how their behavior would change under a more aggressive “sustainability mobility” scenario. For this particular scenario, those polled were asked to imagine a 2030 with fuel costs at 4 euro/liter (the equivalent of about $20/gallon), more traffic congestion, better quality public transport and the possibility of planning multimodal trips using smartphone apps. Under this “sustainability mobility” scenario: (more…)