A new report, “Sustainability in the Global Defense Industry 2012-2013: Trends and Opportunities, Budgets, Defense Industry Procurement, and Marketing Initiatives” from Strategic Defense Intelligence, that analyzes what sustainability means to the global defense industry and how it is being implemented. The report provides a comprehensive account of how executives in the global defense industry perceive sustainability and also explores the key drivers and challenges of sustainability management. Furthermore, it attempts to forecast the change in demand for various sustainable products and services in different markets across the globe. The report provides access to information categorized by region, company type, and sizes.
A few notable observations:
- 55% of respondents claim that ‘adopting video-conferencing’ is a key energy efficiency measure they have implemented. In addition, the use of ‘energy efficient facilities or control systems’ and ‘set definite goals for savings’ are the other most implemented energy efficiency measures, as noted by 43% and 42% of respondents respectively.
- 59% of defense buyer respondents consider ‘recycling’ to be the most-used practice for waste management, while ‘landfill’ and ‘incineration’ are the other widely followed practices, as noted by 29% and 18% of respondents respectively.
- The top three regions expected to experience the fastest growth in the defense industry in the next 12 months are the US, Germany, and the UK, as stated by 57%, 55%, and 48% of respondents respectively.
- On average, buyer sustainability management budgets are expected to rise by 7.3% over the next 12 months..
- Respondents from defense organizations consider ‘reduction of energy consumption’, ‘effective minimization of waste’, and ‘effective minimization of water consumption’ to be critical factors for supplier selection.
- ‘Energy-efficient facilities’ and ‘composite stack materials’ are identified as the products and services that are most expected to see an increase in demand, as noted by 45% and 33% respondents from defense organizations respectively.
This report is a result of responses derived from SDI’s B2B panel of senior decision making respondents and helps in understanding the implementation of sustainability in the industry and its impact on business. It also includes analysis of responses from senior stakeholders, including detailed segmentation, which helps the reader to make well-informed business decisions. The high number of responses from C-level or equivalents ensures optimum credibility and is responsible for accurate snapshots of the industry’s best sustainability practices.
All in all, a good read.