2Sustain

A blog focused on sustainable business issues and challenges

Archive for January, 2009

GE Debuts Smart Grid Ad During the Super Bowl

January 30, 2009 | Comments (4)

GE_Scarecrow_Still-sm
If you’re watching the Super Bowl on Sunday, keep your eyes open for the commercial that GE is using to launch its new advertising campaign, called “NOW,” with the tagline, “Innovation you don’t have to wait for.”

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ATA and OOIDA Clash on Green Trucking Initiatives

January 29, 2009 | No Comments →

Truck
Trucking practices factor significantly in most sustainable supply chains, so I’m keeping a watchful eye on the testimony that’s being presented this week before the Subcommittee on Highways and Transit of the House Transportation and Infrastructure Committee.

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Coca Cola and MSU Team Up for Green Packaging

January 28, 2009 | No Comments →

Packaging
The field of green packaging got a well-deserved boost last week when the Coca-Cola Co. awarded $400,000 to Michigan State University’s College of Agriculture and Natural Resources to help establish a new Center for Packaging Innovation and Sustainability.

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Are You Ready for a Supply Chain in China?

January 27, 2009 | No Comments →

China street
If you’re doing business in China, or even thinking about it, you need to read Steven Ganster’s article in Supply and Demand Chain Executive Magazine.

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CSR Increasingly Dependent on IT

January 26, 2009 | No Comments →

Comp keybd
The $825 billion economic stimulus plan proposed by House Democrats earlier this month includes some $37 billion for spending specifically in the area of information technology.  In addition to creating jobs, this government investment is sure to foster more IT innovation and efficiencies –and not a moment too soon. Today, IT plays an increasingly complex role in virtually every business, and there’s no doubt that we’re all turning to IT more and more frequently for solutions regarding everything from security to sustainability.

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